LUCA (Local Union Communication Association) Committee
UAW-LUCA exists to strengthen labor communications by connecting, supporting, and educating local union communicators across the U.S., Canada, and Puerto Rico. We provide opportunities to build skills through monthly webinars, newsletters, mentoring, and peer-to-peer learning. We also connect locals with communications resources and tools, including SolidWeb, Action Network, and Mobile Commons, to help them better inform and engage their members.
Through conferences, digital resources, our YouTube channel, Facebook community, and the annual Excellence in Communications Contest, LUCA gives communicators opportunities to learn from each other, share ideas, and recognize the work being done in local unions.
Our purpose is simple: to help labor communicators find their voice, strengthen their skills, and make their local communications more effective.
Through LUCA, members can share information about issues and events, exchange communication ideas and tips, and learn from their peers. UAW-LUCA also conducts regular conferences for local communicators and holds an annual Excellence in Communications contest for newsletters, websites, video and social media to recognize quality work of local union communicators.